Mailchimp
When a member is approved in GroupCRM, their email is added to your chosen Mailchimp audience, along with name, phone, and group tags.
Setup
- Go to Integrations in the GroupCRM dashboard
- Click Connect on the Mailchimp card
- Paste your API key (Mailchimp → Account → Extras → API keys)
- Click Test connection
- Select your Audience (list)
- Choose events (recommended: Member Approved)
- Click Save connection
What gets synced
| Field | Mailchimp field |
|---|---|
| Email address | |
| First name | FNAME merge field |
| Last name | LNAME merge field |
| Phone | PHONE merge field |
| Group name | Tag: group name + GroupCRM |
Members without an email are skipped (email is extracted from membership question answers when possible).
Troubleshooting
- No audiences found: confirm your API key is correct and the account has at least one audience
- Member not added: check the member has an email in GroupCRM (Members page)
- Duplicate members: existing subscribers are updated, not duplicated
Related
- Lead Capture: how emails are extracted from answers
- Webhooks: send events to any URL